01What is a business muhurat?
A business muhurat is an elected time for beginning a venture: the opening of a shop, the first day of trading, the signing of an incorporation, the first invoice. Muhurta is the electional branch of classical Jyotish and it asks when a thing should begin, not how it will end. The day is read through the panchang with three limbs decisive (the nakshatra, the tithi and the vara), and for trade the tradition leans on the stars it classes as swift and movable, which are the classes it assigns to commerce, learning and exchange. This is the widest of the five occasion lists on the site, because the texts elect a commercial beginning more permissively than a marriage or a house entry.
02Which nakshatras are auspicious for starting a business?
Thirteen nakshatras are used: Ashwini, Pushya, Uttara Phalguni, Hasta, Chitra, Swati, Anuradha, Uttara Ashadha, Shravana, Dhanishta, Shatabhisha, Uttara Bhadrapada and Revati. That is almost half the zodiac. The muhurta texts sort the nakshatras into seven temperamental classes and give each its own work; a venture draws on four of them and excludes the fierce, sharp and mixed classes entirely. The breadth is not looseness. It reflects a tradition that treats trade as an ongoing activity to be started well rather than a single irreversible act, and it is why a thirty-day search on this page usually returns something worth having.
The swift stars: Ashwini, Pushya, Hasta
Ashwini, Pushya and Hasta form the kshipra or laghu class, and the texts hand it trade, learning, medicine and every quick transaction. Hasta is literally the hand, tied to craft and to skilled work done for a living. Ashwini is the star of the physicians of the gods and carries speed. Pushya is treated as the most broadly auspicious nakshatra of the twenty-seven, and it is the one that forms the two Pushya yogas described below.
The movable stars: Swati, Shravana, Dhanishta, Shatabhisha
The chara or movable class supplies four: Swati, Shravana, Dhanishta and Shatabhisha. Swati is the merchant's star in the plainest sense: its deity is Vayu and its associations are with exchange, independence and things that circulate. Shravana is listening and reputation, Dhanishta is wealth by name, Shatabhisha is enclosure and repair. Between them they cover most of what a trading day is read as needing.
The fixed and soft stars, for a venture meant to last
Uttara Phalguni, Uttara Ashadha and Uttara Bhadrapada are dhruva or fixed, and Chitra, Anuradha and Revati are mridu or soft. The fixed three are what the tradition would elect for an establishment rather than a transaction: a factory, a partnership, anything with premises. Anuradha in particular is associated with alliance and with keeping a partnership together, which is the conventional choice for a venture with more than one founder.
03Why is Pushya called the trader's nakshatra?
Pushya means nourishment. It is lorded by Saturn, its deity is Brihaspati the teacher of the gods, and it falls in Kark, the Moon's own sign and the sign of Jupiter's exaltation. The muhurta texts describe it as refusing almost no undertaking, with marriage the one famous exception, and that is why it appears on four of the five occasion lists on this site but not on the vivah one. Two of its weekday pairings are named yogas in their own right: Guru Pushya when it falls on a Thursday and Ravi Pushya when it falls on a Sunday. Both are singled out for beginnings, savings and purchases, and both are named explicitly in the results when a search window contains one. A yoga is the tradition's ranking of days, not a claim about what follows from one.
04Which tithis and weekdays are avoided for a new venture?
The Rikta tithis (the fourth, ninth and fourteenth of each fortnight, six days a lunar month) and Amavasya are dropped. Rikta means empty, and for a commercial beginning the tradition treats the name as the argument. On weekdays, Sunday, Monday, Wednesday, Thursday and Friday all count in favour and only Tuesday and Saturday count against. Wednesday deserves a note: Mercury rules it and Mercury is the karaka the tradition assigns to trade, commerce, accounts and speech, which makes it the conventional day to open a shop. Thursday is the conventional day to begin something requiring capital, Jupiter being the karaka of wealth and expansion.
The five tithi groups
A fortnight's fifteen tithis run through five named groups: Nanda (1, 6, 11), Bhadra (2, 7, 12), Jaya (3, 8, 13), Rikta (4, 9, 14) and Purna (5, 10, 15). Jaya, whose name means victory, carries the tradition's preference for a commercial beginning, with Bhadra and Purna behind it. Rikta is the group dropped, and because it recurs every fifth tithi the excluded days are spread evenly rather than clustered.
The weekday lords, and what each is used for
Wednesday belongs to Mercury, the karaka of trade, accounts and speech, and it is the conventional day to open a shop. Thursday belongs to Jupiter, for anything needing capital or scale. Friday belongs to Venus, used for trades in comfort, art and adornment. Monday is the Moon's, read as changeable and mild. Sunday is the Sun's, taken for anything with authority attached to it.
05Which yogas cancel the day?
Four named yogas cancel a day for a beginning regardless of how its other limbs read: Mrityu, Dagdha, Yamaghata and Utpata. Each pairs a single nakshatra with a single weekday in the classical panchanga tables, and this finder tests for them before anything else, which is the order the tradition applies them in. Dagdha means burnt and Utpata means a portent; the names are the tradition's own. On the other side, Amrit Siddhi and Sarvartha Siddhi raise a day's rating, the latter being the wider table and the one that turns up more often. Every yoga running on a returned day is named, so a rating can be checked rather than taken on trust.
Amrit Siddhi: one star for each weekday
Amrit Siddhi assigns a single nakshatra to each day of the week: Hasta on Sunday, Mrigashira on Monday, Ashwini on Tuesday, Anuradha on Wednesday, Pushya on Thursday, Revati on Friday and Rohini on Saturday. Five of those seven stars are in the business list, so the yoga is well within reach here, and Pushya on Thursday is simultaneously Guru Pushya, which is why that particular day reads as strongly as it does.
How a rating is actually reached
The order matters. A cancelling yoga or Amavasya rules the day out first, before anything is scored. What remains is scored on the nakshatra, the weekday and the auspicious yogas, with a Rikta tithi taking a point off, and the total decides between excellent, good and average. A day can therefore be rated average on a perfectly ordinary combination; the ratings are relative to each other, not a verdict on the venture.
06What hour should the shop open?
The day is chosen first and the hour inside it second. This finder returns the good Choghadiya periods (Amrit, Shubh and Labh), with any that collide with Rahu Kalam, Yamaganda or Gulika Kalam already removed, and adds Abhijit, the muhurta around solar noon, on every day except Wednesday, when the tradition holds it not to apply. For a commercial opening the conventional choice is Labh, the Choghadiya whose name means gain, with Amrit as the alternative. The windows are computed from the real sunrise and sunset at the city you enter, because the Choghadiya are eighths of the daylight rather than fixed clock hours and they move with latitude and season.
07Is muhurat trading on Diwali the same as a business muhurat?
They share a name and a logic but not a method. Muhurat trading is the short session the Indian exchanges hold on Diwali evening, on the reasoning that the first transaction of the Samvat year should fall in an auspicious window: an application of the same electional idea to a fixed annual date that everybody observes together. What this page does is the general case: it elects a date for your beginning from the panchang of the days ahead, at your city, rather than pointing at one evening in the calendar. The two do not compete. If your venture happens to start around Diwali, a search across that fortnight will show you which of those days the classical rules actually favour.
08What does this business muhurat finder not check?
It does not read your birth chart, and it is not a judgement on the venture. A fuller traditional election would weigh the Moon against the founder's own janam nakshatra, the dasha running at the time, and the lagna rising at the chosen hour, with the fixed lagnas preferred for anything meant to stay. This page does the calendar layer, computed for your city and applied uniformly, so a shortlist exists before anyone is consulted. No ritual is implied by any of it. If you are also naming the venture, our business name numerology is a separate free tool.